7 Actionable Tips for Improving Your E-E-A-T Factors and Boost Website Traffic

1. Secure your domain by enabling HTTPS for a secure and encrypted connection.

2. Use semantic HTML and schema markup to structure your content for users and search engines.

3. Ensure your website is accessible. Include descriptive alt text, video transcripts, and internal links.

4. Showcase expertise and experience with author bios that match their LinkedIn profile.

5. Optimize your About Us, Contact Us, and GBP profile with accurate details to establish trust.

6. Increase positive press mentions to build brand awareness.

7. Create web pages for the company’s terms and conditions, privacy policy, and other necessary disclosures.

Building Experience-Expertise-Authority-Trustworthiness is an ongoing process.

Read more on our blog post.