Neha Bawa, Author at Techmagnate

Neha Bawa

Director of Brand Marketing

Neha Bawa is the Director of Brand Marketing at Techmagnate. She has worked in Digital Marketing since 2012 and has specialised in content creation. She has earned a Master's degree in Interactive Communications from Quinnipiac University in Connecticut, U.S.A. Her interests lie in creating great content, dogs, and working towards sustainability through biodiversity.

Neha Bawa

SEO,

Anchor Text: What Is It & Best Practices To Optimize Link Text

February 19, 2024 Neha Bawa 0

Summary: This comprehensive guide delves into the pivotal role of anchor text in SEO, offering readers a deep dive into what anchor text is, its significance for search engine optimization, and the best practices for its optimization. In the vast expanse of the digital universe, where information zips across the web at the speed of […]

SEO,

Is SEO Dead Because of AI? Quick Answer for 2024

February 7, 2024 Neha Bawa 0

Summary: The blog post answers all your queries and concerns about AI replacing SEO. It also highlights its benefits and emphasizes the continued relevance of human expertise. Find some interesting FAQs at the end. In the digital marketing industry, there’s a rising concern about AI overshadowing traditional SEO. AI now handles daily tasks and provides […]

Search Trends, SEO,

Mutual Funds Search Trends for Marketers and Lenders

January 29, 2024 Neha Bawa 0

Summary: This blog post gives detailed insights from Techmagnate’s Mutual Funds Search Trends Report. The Indian investment landscape is booming with 141.71 L searches for Mutual Funds in 2023. A tech-savvy generation and a growing appetite for wealth creation fuel this growth. But in this crowded market, how do you make an asset management company […]

SEO,

Semantic SEO Strategy to Boost Your Rankings

January 23, 2024 Neha Bawa 0

Summary: The new SEO strategy is shifting gears from conventional keyword research to semantic search. Tailored for digital marketers and SEO experts, we’ve crafted a guide that spotlights content depth, user intent, and the dynamic evolution of search algorithms. Learn to craft a robust Semantic SEO strategy that not only boosts rankings but fuels transformational […]

Content Marketing,

What is Content Marketing: Definition, Examples & Strategies for Lead Generation

January 16, 2024 Neha Bawa 0

Summary: Content marketing isn’t just about words or images; it’s about gathering attention while educating the audience. This guide is a treasure map for marketing and SEO experts to leverage the magic of content and convert audiences into leads. Ever scrolled through social media and stopped by an interesting post? Every image, every witty caption, […]

SEO,

Gold Loan Search Trends Report: State Of The Search Landscape In 2023

January 10, 2024 Neha Bawa 0

Summary: This blog post gives detailed insights from Techmagnate’s Gold Loan Search Trends Report FY’23. Amongst all other commodities, gold still reigns supreme, especially with the looming global market recession with fluctuating markets and currencies. Gold continues to stay strong and is widely considered to be a consistent financial instrument. India is one of the […]

SEO,

Guest Blogging for SEO and Influence: Everything You Need to Know

January 4, 2024 Neha Bawa 0

What has been updated from the old blog post: Increased primary and secondary keyword density Restructured and fleshed out the content to comprehensively explain their offerings and updated its structure to increase readability Summary: This blog post discusses the benefits and strategies of guest blogging for enhancing SEO and building online influence. It highlights the […]

SEO,

How to Protect Your Website from Negative SEO Practices

January 3, 2024 Neha Bawa 0

What has been updated from the old blog post: Increased primary keyword density Included additional subheadings Refurbished the content to comprehensively explain the topic Added internal and external links Added structure to increase readability Summary: The post discusses various types of negative SEO attacks, including backlink spamming, hacking, content scraping, smear campaigns, click fraud, and […]

SEO,

How can e-commerce startups increase their sales exponentially?

January 2, 2024 Neha Bawa 0

Summary: The blog emphasizes the challenges faced by e-commerce startups and the pivotal role of e-commerce SEO in overcoming them. It discusses the competitive e-commerce landscape and throws light upon the importance of a robust e-commerce SEO strategy. You can also learn some practical tips for increasing sales on e-commerce websites and creating high-performing e-commerce […]

Website Design,

Adapting To Screens: Top Tips For Effective Responsive Web Design

December 28, 2023 Neha Bawa 0

What has been updated from the old blog post: Added content to Intro section Added information about What is responsive design? Rewrote the ‘benefits of responsive web design’ section Added 3 more points to the ‘best practices of responsive web design’ section Summary: This article highlights the importance of responsive web design (RWD) in today’s […]